You are now In the True North.

We wanted to start a place to share stuff we were into. We like sports. We like the outdoors, especially the mountains. We all have our niches. We love music. We love coffee. We hope to have some cool partners along the way. We are hopeful that you'll find something you like here, and that we can hang together In the True North.

find something that you like. click here.

WHAT DO YOU WANT TO REP?

ADK STUFF

Rep the brand. Maybe you like all of the things we like. Maybe you really identify with In the True North. Maybe you just think this stuff is cool. Whatever you think, we think you'll like this.

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SPORTS STUFF

Most of the stuff here centers around our sports experience in the Upstate NY area, so lots of teams from the 716. But there are things for lovers of other teams here as well. Give it a look.

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PERCUSSION STUFF

Find books, handcrafted practice pads, and other percussion related items here. Composer Aaron Staebell's work is featured here.

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COFFEE STUFF

Do you take the ritual of coffee brewing as seriously as we do? Do you value sitting in front of a window like this and sipping a pour over as the morning chill fades? You'll like what you find here.

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BAND STUFF

We all have niche interests. Some of us love coffee, some love sports, and a couple of us are music teachers. Every band director will be into the things we have here. Rep the aesthetic!

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PODCAST STUFF

We all love music. Our partnership with the Truisms and Ruminations podcast is spelled out below. You'll dig the podcast, and you'll dig the merch just as much. Check both of them out.

CLICK HERE

Featured collection: PERCUSSION STUFF

  • Inspired By Masters (for drumset)--DIGITAL DOWNLOAD
    Regular price
    $14.99
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    $14.99
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  • "Mini" Handcrafted Practice Pad
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    $15.00
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    $15.00
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  • YOU are STILL an ARTIST!
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  • Alternative Solos for the Modern Snare Drummer
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    $10.00
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    $10.00
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  • "Textbook" Handcrafted Practice Pad
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    $30.00
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    $30.00
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  • "Celly" Handcrafted Practice Pad
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    $25.00
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    $25.00
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Thanks for the warm welcome!

We are eager to build this adventure together. We hope that there are some things here that you will like. If you have ideas or suggestions, please drop us a line at aaron@soundsofthetruenorth.com.

Dude, so I wore my ITTN shirt out today to the beer garden. I had like 6 people ask me about it. You'll have to let me know if there are any sales. They were very drunk when I gave them the link...

Nigel C.